Picture Thinking / Top Tips

Picture Thinking is a creative consultancy motivated to understand, educate and change.
We bring awareness, clear communication and legacy to any story, big or small.

Online Series / Top Ten Tips for Health

Animation Producer / Animation Production

Top Ten Tips for Health is a blend of online health information and entertainment, with videos starring Terry Jones and the late Dr Robert Buckman. It has advice on long-term health conditions such as high blood pressure, type 2 diabetes, respiratory conditions, smoking cessation and weight loss to name a few.

The goal was to help people manage chronic health conditions and live healthier lifestyles through innovative, self management health programs. Committed to providing evidence based health information that is highly accessible and entertaining. If the films can make you smile and laugh while learning how to improve your health, then they're doing their job!

Overview

Our brief was to work with Bill and Ben Productions in bringing educational humour to the health industry. The films would be based around a series of sketches written and performed by Terry Jones and Dr Robert Buckman that illustrate informative information on personal healthcare.

Our Solution began once we had rough cuts of the sketches and were able to develop content to fill in the gaps around the given subjects. Episode titles and animated sequences were created in house and also outsourced to bring as much colour and life to the series as possible. The episodes needed to be educational and entertaining to keep audiences watching and wanting to know more.

Our Outcome was a project that really was created to prolong life and help people not distract them. In conclusion we made 10 short films on the following topics Asthma, Weight Loss, Type 2 Diabetes, High Blood Pressure, Respiratory Conditions and Smoking Cessation. We think the world needs more educational projects about this kind of content and we will be taking steps to create more films in the future.

In Memory of the the great Dr Robert Buckman and can honestly say he is the most beautiful infectious human being we have ever met. Sadly Robert passed away at the conclusion of the first stage of our project and we could no longer collaborate further. You can read Terry Jones's obituary here.

The Guardian writer Nancy Banks-Smith described Rob as "one of those exciting scientists in full fizz who look as if they have access to a strong tonic not yet on the market"